UHarley-Davidson usanda kumemezela uhlelo lwayo olusha lweminyaka emihlanu, iThe Hardwire.Yize abanye abezindaba bezithuthuthu bendabuko bebeqagula ukuthi uHarley-Davidson uzoziyeka izithuthuthu zikagesi, bebengasenaphutha.
Kunoma ubani oke wagibela ngempela isithuthuthu sikagesi se-LiveWire futhi wakhuluma nesikhulu se-Harley-Davidson esibhekele ukugcwaliseka kwephrojekthi, kuyacaca ukuthi i-HD iphusha izimoto zikagesi ngesivinini esigcwele.
Kodwa-ke, lokhu akuvimbeli abahlaziyi ukuthi bakhathazeke ngokubi kakhulu ngaphandle kwenkundla, ngoba i-HD ibigxile ekusebenziseni uhlelo lokunciphisa izindleko lwangaphakathi olubizwa ngokuthi i-Rewire ezinyangeni ezimbalwa ezedlule.Ngokusho kwe-HD CEO uJochen Zeitz, uhlelo lwe-Rewire luzosindisa inkampani i-$ 115 million ngonyaka.
Ngokuphothulwa kohlelo lwe-Rewire, i-HD isimemezele uhlelo lwamasu lwakamuva lweminyaka emihlanu lwenkampani iThe Hardwire.
Lolu hlelo lugxile ezicini ezibalulekile ezimbalwa okuhloswe ngazo ukukhulisa imali engenayo kanye nokutshala imali ekusaseni lenkampani, okuhlanganisa nokutshalwa kwezimali kwaminyaka yonke kwezigidi ezingu-US$190 kuya ku-$250 million ezithuthuthu ezisebenza ngophethiloli nezikagesi.
I-HD ihlose ukutshala imali ethe xaxa ezithuthuthuni zayo ezithwala kanzima futhi izophinde isungule umnyango omusha enkampanini ozinikele kwizithuthuthu zikagesi eziguqukayo.
Ngo-2018 nango-2019, u-Harley-Davidson wenza izinhlelo okungenani ezinhlanu zamasondo amabili kagesi kagesi, kusukela emabhayisikili omgwaqo kagesi anosayizi ogcwele kanye nezithuthuthu zikagesi ezine-flat-track kuya kuma-mopeds kagesi nama-trailer kagesi.Inhloso ngaleso sikhathi bekuwukwethula izimoto ezinhlanu ezihlukene zikagesi ngo-2022, nakuba ubhubhane lwe-COVID-19 luphazamise kakhulu izinhlelo ze-HD.
Le nkampani isanda kuhlukanisa isigaba samabhayisikili kagesi anencazelo ephezulu njengenkampani entsha yokuqala, i-Serial 1, esebenzisana nomnikazi wayo omkhulu we-HD.
Ukusungula umnyango ozimele kuzonikeza ukuzimela okugcwele ekuthuthukisweni kwezimoto zikagesi, kuvumela iminyango yebhizinisi ukuthi isebenze ngendlela eshesha futhi esheshayo njengokuqalwa kobuchwepheshe, kuyilapho isasebenzisa ukwesekwa, ubuchwepheshe kanye nokuqondisa kwenhlangano ebanzi ukuze kuzuzwe i-Innovative cross pollination ibambe iqhaza ukuthuthukiswa kukagesi kwemikhiqizo evuthayo.
Uhlelo lwesu lweminyaka emihlanu lwe-Hardwire luhlanganisa nokuhlinzeka ngezinzuzo zokulingana kwabasebenzi abangaphezu kuka-4,500 HD (okuhlanganisa nezisebenzi zasefekthri zamahora onke).Ulwazi oluningiliziwe mayelana nesibonelelo sikahulumeni sokulingana alunikezwanga.
Nakuba ungawakholelwa amaqhawe amaningi ekhibhodi, u-Harley-Davidson akazange angcwabe ikhanda lakhe esihlabathini.Ngisho noma ingeyinhle kakhulu, inkampani isengabona umbhalo odongeni.
Izinkinga zezezimali ze-HD ziyaqhubeka nokuhlupha inkampani, okuhlanganisa nesimemezelo sakamuva sokwehla kwenzuzo yonyaka ngama-32% ngekota yesine ka-2020.
Cishe unyaka odlule, i-HD yaqoka u-Jochen Zeitz njengomongameli oyibamba kanye nesikhulu esiphezulu, futhi waqoka ngokusemthethweni lesi sikhundla ezinyangeni ezimbalwa kamuva.
Ingcweti yomkhiqizo owazalelwa eJalimane uyi-CEO yokuqala engeyona eyaseMelika emlandweni wenkampani weminyaka eyi-100.Impumelelo yakhe edlule ihlanganisa ukusindisa uhlobo lwezingubo zezemidlalo zePuma ngeminyaka yawo-1990s.UJochen ubelokhu eyingqwele yezinqubo zebhizinisi ezisimeme ngokwemvelo nezenhlalo, futhi ubelokhu engumsekeli wokuthuthukiswa kwezimoto zikagesi i-Harley-Davidson.
Ngokugxila emandleni ayisisekelo ezithuthuthu ze-HD ezisindayo kanye nokutshala imali ekuthuthukisweni kwezithuthuthu zikagesi, inkampani kungenzeka ibeke isisekelo esiqinile esikhathini esizayo esiseduze nakude.
Ngingumshayeli we-EV, ngakho-ke izindaba zokuthi i-HD igxile ebhayisikilini layo le-heavyweight azizange zingisize nganoma iyiphi indlela.Kodwa futhi ngingumuntu ongokoqobo, futhi ngiyazi ukuthi inkampani okwamanje ithengisa amabhayisikili kaphethiloli amaningi kunamabhayisikili kagesi.Ngakho-ke uma ama-HDTV edinga ukuphinda kabili ukutshala kwawo kumathoyizi abafana abakhulu, acwebezelayo, futhi ngesikhathi esifanayo atshala ezimotweni zikagesi, akunandaba kimi.Ngiyakwamukela ngoba ngikubona kuyindlela engcono kakhulu yokuqinisekisa ukuthi amavidiyo e-HD angasinda ukuze aqedele ukuqala kwawo nge-LiveWire.
Uyakholwa noma ungakholwa, u-Harley-Davidson usengomunye wabakhiqizi bezithuthuthu zendabuko abathuthuke kakhulu emhlabeni emkhakheni wezimoto zikagesi.Izithuthuthu eziningi zikagesi ezimakethe namuhla zivela ekuqalisweni kwezimoto zikagesi ezithize, njengeZero (yize ngingaqiniseki ukuthi u-Zero angaphinde abizwe ngokuthi yisiqalo futhi?), okwenza i-HD ibe ngomunye wabakhiqizi abambalwa bendabuko abangenayo umdlalo One.
I-HD ithi i-LiveWire iyisithuthuthu sikagesi esithengiswa kakhulu e-United States, futhi izinombolo zibonakala ziyisekela.
Inzuzo yezithuthuthu zikagesi isengumdanso okhohlisayo, okuchaza ukuthi kungani abakhiqizi abaningi bendabuko bebambezeleka.Kodwa-ke, uma i-HD ingenza umkhumbi uhambe kahle futhi uqhubeke nokuhola emkhakheni we-EV, khona-ke inkampani empeleni izoba umholi embonini yezithuthuthu zikagesi.
U-Micah Toll ungumthandi wemoto kagesi womuntu siqu, isazi sebhethri, kanye nombhali wencwadi ethengiswa kakhulu kunazo zonke yase-Amazon i-DIY Lithium Battery, i-DIY Solar, kanye ne-Ultimate DIY Electric Bike Guide.